BehaviourExchange - IDENTIFYING ONLINE VISITORS AND CUSTOMIZING WEBSITE CONTENT IN REAL-TIME
Token/Symbol
BEX
Type
ERC20
Platform
Waves
Accepting
ETH
Token Count
270,000,000
Price
1 BEX = 0.10$

IDENTIFYING ONLINE VISITORS AND CUSTOMIZING WEBSITE CONTENT IN REAL-TIME

The BehaviourExchange AI driven and Blockchain based platform identifies and profiles web visitors in real time. This enables an automated customization of a website’s content so that each visitor is greeted with a personalized offer of products, services or content.

VISITORS

Irrelevant content is annoying and a complete waste of time, right? Wouldn't it be better to see the content and offers that truly match our interest and personality? With your consent we will follow what you read and how you behave to determine your profile. You will benefit by getting the content you are interested in and you will be rewarded with BEX tokens. BEX tokens will enable you to buy products and services from the companies in the network under favorable conditions.

COMPANIES

Knowing and understanding customers is more important than ever for B2C companies. By using BehaviourExchange services you will be able to know who is visiting your web site in real time, effectively engage with your visitors and show them the right products or services. Personalizing the content of your website will increase sales due to better targeting and user experience. Payments with BEX tokens will be rewarded with discounts.

CONTRIBUTORS

We are building a huge ​BEX ecosystem​ with 1 billion profiles and 1 million B2C companies using BehaviourExchange services which will create a constant flow of BEX transactions​. The highly experienced team has been working on the development for the last four years and the Beta version will be available in April. Become a part of our amazing project and help us make BehaviourExchange a big success!

SIGN UP TO OUR NEWSLETTER AND STAY TUNED

The BehaviourExchange platform connects three parties in a smart and unique way: web visitors, websites and B2C businesses. We provide each of the parties with unique benefits:

(1) media websites are offered a free service of content exchange, which results in a higher number of unique visitors for each participating website,

(2) visitors immediately find a product or service that fits their needs and are not bombarded with irrelevant ads and content, and finally

(3) B2C businesses understand who their visitors are in real-time and use our service to show every visitor the most appropriate product or service.

COMPANIES

Understand the demographic and psychographic characteristics of your visitors and engage with them more personally

Pay for BehaviouExchange services with BEX tokens and be rewarded with discounts.

VISITORS

Get more personalized and tailored offers and don’t get bombarded with irrelevant content.

Be rewarded with BEX tokens for sharing personal data.

Pay for services or products B2C companies offer with BEX tokens and be rewarded with discounts as well.

WEBSITES

Join the BEX partner network and enjoy the benefits of free traffic flow from other websites in the network.

Help us profile visitors and be rewarded with BEX tokens.

Team


MARIJAN JURENEC

CEO

Before he was the head and the co-founder of media group Pro Plus, now founder and CEO of BehaviourExchange. Through experience and with his proactive approach he directs us to lead the project towards a common goal. He is visionary and a fan of macroeconomics and trends in the fields of media and the Internet. He is a sworn athlete who likes to run, cycle, sail and play golf.


PETER KRESNIK

Director of Sales

Peter started his professional career in travel and leisure industry where he got fascinated with the vast possibilities internet offers. He managed quite a few online travel projects where he fell in love with online communications and advertising. This resulted in his leap from travel to advertising industry. His knowledge and intuitive approach made a real impact in our sales and we are really happy that he joined BehaviourExchange project. He is s funky character and a life lover.


BARBARA VTIC

CFO

Barbara has been working in the field of finance her whole career, with special interest for start-ups, where she actively supported entrepreneurs with education, consulting and financial planning. She is a passionate advocate of CF management and has been cooperating with BehaviourExchange from the start. She loves nature and is a proud owner of a Maine coon cat.


MITJA DOMA

CTO

Mitja has followed the rise of the Internet from 1993, first as the Internet program director for the Open Society Institute – Slovenia, later as a freelance programmer and web developer, and in recent years as the software architect and principal developer of the ContentExchange system. He plays a key role in development of BehaviourExchange and is responsible for functioning of the system. He loves cooking and gardening.


GAŠPER ZADNIK, PHD

Data Scientist

Gašper has a PhD in Mathematics. After finishing his studies in 2014 he is working as software developer and data scientist. His motivation for solving problems is other people’s satisfaction and happiness. He loves honest relationships with co-workers and people in general. Apart from work he enjoys long bicycle rides, spending time in nature, exploring his limits and drinking beer.


LILI CIZELJ

Business Intelligence Manager

Lili gained her experience in fields of advertising and marketing, working in advertising agencies and international companies. At BehaviourExchange, by diving into data science and transforming reading habits into high quality consumer profiles, her role is to support the sales and marketing departments in finding new ways to attract, maximize and maintain new customers. Her strongest assets are communication and leadership skills, fast thinking and problem solving. She adores exploring new knowledge and pampering the people she loves.

Roadmap


White Paper

Investment Info
Accepting ETH
Token Info
Token BEX
Platform Waves
Type ERC20
Token Price 1 BEX = 0.10$
Token Count 270,000,000
Schedule
Crowd Sale Start Date 2018-May-12
Crowd Sale End Date 2018-June-12

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BehaviourExchange - IDENTIFYING ONLINE VISITORS AND CUSTOMIZING WEBSITE CONTENT IN REAL-TIME