According to recent research published on 30 January 2018 under the name
"Digital in 2018", conducted by the social media management Hootsuite platform
and global creative agency We Are Social, about 1.77 billion Internet users
purchased consumer goods on the Internet in 2017 - 8% more than in the previous
year. In total, consumers have spent 1,474 trillion dollars on e-commerce platforms
over the past 12 months, which is in 16% more than in 2016 year.
Since the purchases on the Internet have become a part of everyday life for the
millions of people, Internet-economy had grown greatly. The appearance of the
numerous marketplaces for selling goods and services on the Internet gives impetus
to the development of e-commerce. Thus, today the digital sector of the economy
plays the key role in the economic growth in whole. Along with a growth of the ecommerce
market cryptocurrencies get more and more payment shares in it. But,
digital assets market is still young and its influence is not fully-represented yet.
The problem is that it is still difcult for ordinary buyers to acquire
cryptocurrency and for sellers to connect and configure their own online stores to
blockchain. Also many people are worried by lack of security of cryptocurrency
An important aspect that needs improvement is the acquisition of various
cryptocurrencies. People are forced to pay huge fees for converting fiat money, take
risks using suspicious exchange instruments looking for ways to reduce charges.
Besides, cause of restricting policy of regulators, in recent months citizens of some
countries got their bank accounts blocked because of their operations with
cryptocurrencies. Increasing popularity of cryptocurrencies as payment means leads
to appearence of new exchanges, but 98% of them are centralized, which means
people`s money and personal data are stored directly at the exchange accounts. P2P
can alleviate the situation, but most of them are functioning only as trading platforms,
that unite users, but do not solve transaction security issues.