Author: Daemonbounty

Disclaimer : Please note that we are not associated with the ICO nor are paid for this review. This is our personal opinion and contributors are advised to do their due diligence before contributing to the ICO.

Countinghouse is aiming to take advantage of blockchian to bring retail investors something that was always out of their reach in equity space i.e. hedge fund. With tokenization of fund, anyone around the globe can invest whatever amount possible and reap benefit of the expertise of the experienced Countinghouse Team. The crypto space is highly volatile and more often the common investors lose money because of lack of trading knowledge. Countinghouse is trying to address that problem by creating the crypto hedge fund. So is it an ICO worth investing or it is just another attempt to benefit from euphoria in crypto space? Our analysts tried to find out and rate the ICO based on their findings. 

We have analysed the ICO based on the below parameters: 

1. Necessity or problem statement (12%)

2. White paper (9%)

3. Product Status (10%)

4. Team (10%)

5. ICO Pricing (7%)

6. Business Model/Revenue Source (15%)

7. Token Value Increment Options (15%)

8. Social Media Presence/Hype (10%)

9. Competitors (12%)

Below is the score we have given for each parameter and overall rating of the ICO.

Please continue reading for detailed analysis. 

1. Necessity or Problem Statement (12%)

Even though crypto space has become popular in recent times, still the volatility deters many retail investors. And even though they enter the market, more of then than not, they lose money due to lack of knowledge about trading in this space. Some of the most significant problems for an investor in crypto space are:

• Very high volatility in the market and thereby tendency to lose money is more for novice investors.
• Many a times it is difficult to do due diligence on the upcoming ICOs and thereby many fall prey to scams. Having a experienced team really helps.
• The most advanced tools and technologies like algorithmic trading, bot trading are beyond the scope of common investors.
• Most of the investments in crypto space are less liquid thus making the investors stuck in the investment for  a longer time due to lack of exit options. 

These issues must be addressed for the crypto space to be adopted by masses thereby making this much more mainstream and mature. So there is an absolute necessity of these kind of funds that takes the risk out of common investor and help the fund managed by the experts. We really appreciate the project and give them 8 out of 10 in this regard.

2. White paper (9%)

You can go through their whitepaper in the ‘Details’ tab.

Averagely written whitepaper. But to be honest, it is an investment fund project. We can't expect them to fill the whitepaper with technical architecture and implementation details. However, a comparative studies on other such ICOs like Swissborg etc. would have added lot of value. People would like to know why they choose Countinghouse instead of others and this is the most important omission in the paper. Anyways, overall a decent effort. We give then 6 out of 10.

3. Product Status (10%)

They are into the forex hedge fund management for last decade. And the team has loads of experience in this sector. So this aspect of rating will hover on their experience in managing the funds than any product development. As it is evident, they have very well managed funds over they years with above average return on investment for their investors. Also they were doing the test run on crypto space over the last 12 months and finetuning their strategy. So they are ready to manage a larger fund targeted for crypto. We give them 8 out of 10 for this parameter. 

4. Team (10%)

They have managed to build up a nice team with loads of experience in managing large forex funds with decent return year on year. For this kind of project, the team is everything and the Countinghouse team really impress. The director Tim is a known personality in financial world and has the experience of managing funds over the year. Mike, Chris, Steve all are competent enough to make a formidable team. One missing part is lack of a decent blockchain expert team but that is not a showstopper for this project.Overall a highly capable team who has all the talent and resources to pull off an ambitious project like this. We give them 7 out of 10 for this.

5. ICO Pricing (7%)

They are planning to sell 99% of total available 52,150,000 tokens to raise 20,000 ETH. This makes the project valued at approx $12,000,000 with the current Ether price of $600. This seems pretty attractive at this point. However, for a project like this I guess they would need a bigger pool for proper investment. ICOs like Swissbord raised 50 Million USD for similar project. Overall it is highly attractively priced but a overall project valuation of around $25 Million would have been perfect. We give them 7 out of 10 for pricing.

6. Business Model/Revenue Source (15%)

The revenue source is from investing in crypto space. As their strategy focuses around the volatility, they are bound to do well as the sector is one of the highest in terms of volatility. The team will earn commission from the revenue generated and the fund valuation will increase in direct proportion with the increased revenue. We give them 8 out of 10 in this aspect.

7. Token Value Increment Options (15%)

The CHT token will be used in one and only one purpose i.e. to invest in the Countinghouse fund. So there is not much utility of the token even though it will act as a utility token. The value will increase with increase in revenue of fund and the tokens will be primarily used for trading. Now much to write about this aspect of the project. We give them 5 out of 10 in this aspect. 

8. Social Media Presence/Hype (10%)

Their evangelizing efforts in various social media platforms like Telegram, Facebook, Twitter, LinkedIn, are all intensive and is gathering the intended mindshare among ICO enthusiasts. 

Twitter – 1000+ followers

Facebook – 2000+ followers

Telegram – 3000+ followers

Would would like them to focus more in this aspect as this will help them create enough noise to catch the attention of retail investors who don't have much of a choice in these kind of project and will certainly be interested in Countinghouse fund.  We give them 6 out of 10 in this aspect. 

9. Competitors (12%)

There are not many players in the space as of now as it is a evolving space. A couple of similar projects like Swissborg are also trying to do similar stuffs and may act as competitor to Countinghouse. Their performance will directly be compared with that of the competitors and to capture market, they need to perform well in their initial days. Based on their capable team and proven strategy, we hope that they will be able to fend of their competitor and capture market share. We give them 8 out of 10 in this aspect.

Based on our analysis we give a overall score of 70.0 out of 100 to Countinghouse Fund which is an above average rating.

Countinghouse is providing something that is not available to retail investors. And their proven strategy of trading in volatile market may just be perfect for crypto space. Investors can take advantage of gains from cryptospace without having undue risk exposure. A lot will depend on how they deliver in their initial days as it will act as a make or break thing for the future investors to the project. We see short term demand for the CHT tokens and thus expect project supporters to benefit from it. Long term demand will depend on how the team delivers to their initial investors. 

We give it “Above average” rating and a long term investment option with moderate risk and we expect the ICO to raise a decent amount in the ICO stage.